The Buckeyes took to the floor this afternoon in their latest swoosh creation as the Nike Zoom Soldier III was on the feet of several of the players including Evan Turner as they trounced Georgia Tech to advance to the Sweet 16.

Latest video out of the adidas Originals "Celebrate Originality" camp comes in form of Ryan Leslie’s "When I Think About Love". Leslie wrote the song about 4 years ago but it now has resurfaced as part of the 3 stripes campaign.

British photographer Neil Bedford recently compiled a selection of photos entitled “City ‘til I die”. The project was chiefly inspired by the “City Gent” tattoo; a popular tattoo during the 80’s, based on the chairman at the time, Stafford Heginbotham and in the style of “World Cup Willie” who was England’s mascot the year they won the World Cup. As a Bradford F.C. supporter himself, Bedford was easily able to cast subjects for this collection.

Commemorating a decade of service to the UK, premium retailer size? continues its tenth anniversary project with a special release from adidas Originals. Having already launched a London pack, the cities series continues with Manchester. The release features much of the same design elements, pairing a classic Originals sneaker and track jacket into a special limited edition release. While the sneakers only see a production of 500 pairs, the jackets will be made in a run of 300, both holding a launch date set for April 17th, 2010.

TAG Heuer launches for the Odyssey of Pioneers, a unique travelling roadshow that will showcase TAG Heuers finest timepieces of past, present and future in 15 cities, between March and October 2010.

Latest renders from UFC 2010 Undisputed include Rashad Evans, Thiago Silva, Brock Lesnar, BJ Penn, and Cain Velasquez.

Thiago Alves                                                                               Rashad Evans

Brock Lesnar                                                                             Cain Velasquez

BJ Penn

Latest version of the Nike Zoom Kobe V comes in form of the POP (Playoff Pack) colourway. Featuring a geometric pattern of triangles and hexagons, the kicks become the latest version of Kobe’s shoes to be worn on court this season.

Hall Of Fame out of Los Angeles, California, continues to deliver when it comes to collaborations on fitted caps. Their newest collaboration is with Mitchell & Ness on a series of “Upside Down” fitted caps. Using a concept that Hall Of Fame originated, this new collaboration uses various professional team logos and places them upside down on the front of the hat, on the back of the fitted is that team’s respective league’s logo, and underneath the brim of the hat is the Hall Of Fame script logo. All six hats are available now at Hall Of Fame.

What you do off the pitch can have as much impact as what you do on it. That’s what the Lace Up Save Lives campaign is all about: Help the educational fight against HIV/AIDS in Africa through programs like Grassroots Soccer. As part of the Grassroots Soccer initiative, the commitment of coaches like Mooki, Precious, Kwinji and Bethembe are making a difference on the pitch and in life.

Latest trailer for UFC Undisputed 2010 features and in depth look at BJ Penn.