If you haven’t heard, the NCAA is currently in a lawsuit for current and former student athletes over the alleged use of player likenesses in EA Sports video games without receiving compensation. Last month, the NCAA announced that they’ll no longer license their trademarks in EA Sports video games, and today the Southeastern Conference is doing the same.
“Each school makes its own individual decision regarding whether or not to license their trademarks for use in the EA Sports game(s),” the SEC said in a statement. “The Southeastern Conference has chosen not to do so moving forward. Neither the SEC, its member universities, nor the NCAA have ever licensed the right to use the name or likeness of any student to EA Sports.”