That’s right you–yes you!–could have stood in the stairwell at Cowboys Stadium to see likely a sliver of daylight tomorrow night. Thanks Jerry.

Jerry Jones seemingly exhausted every other option to milk the endless money pit that is the Super Bowl. He sold temporary seats with severely limited vision, and charged to watch the game from outside the stadium on large screens (I wouldn’t recommended standing too close to the stadium).

But he found one more untapped resource: the stairwell.

There were only 300 stairwell tickets available, and those lucky souls trampling each other to watch North America’s largest spectacle from a concrete hell paid a face value of $350. Well, the really lucky ones paid that tidy sum. Others paid up to $3,500, a transaction made shortly after checking out of a local mental hospital.

In unrelated news, the rapture is coming Monday.