If hours of senselessly watching Judge Judy make rulings on cases that involve neighbors who are pissed off about the proper location of canine poop has taught me anything, it’s that nothing is safe from the pursuit of the almighty American dream. Nothing, not even the respected homecoming queen tiara.
But surely anything connected to religion is an exception, and no one would ever use the image of a deity for profit or create a super awesome Jesus action figure, right? Of course not. But have you ever thought about a way to make money off an actual prayer? Jared Kleinstein did, and he tried to trademark “Tebowing.”
Yes, that’s possible, although thankfully logic prevailed, and he was unsuccessful. Kleinstein created the website www.tebowing.com, and by extension he’s the man responsible for launching the next Internet craze that’s about as tolerable as planking, which is about as tolerable as a swift kick to the groin. Tebowing has been a nice little business venture for Kleinstein through merchandise sales, and when several other fans tried to claim ownership he jumped in too. When he filed the required paperwork to the U.S. Patent and Trademark office Kleinstein argued that he invented the term.
Tebowing quickly morphed into a viral fade, but at its very core it’s still a religious man praying. An extremely popular and marketable religious man, but a man nonetheless who’s in a moment of silence as he communicates with some higher power. Yet we live in a world where it’s not considered utterly ridiculous to approach a government authority in an attempt claim ownership over a prayer.
Thankfully, a shred of sanity prevailed. Tebow’s lawyers quite rightfully argued that someone else owning Tebowing is “likely to cause confusion,” and the judge ruled in Tebow’s favor.
From The Post Game:
Similar to when he was playing quarterback for the Broncos, Tebow was victorious. The trademark office’s examining attorney turned down Kleinstein’s request last month on what Newsday claimed was the basis of “false connection” to a living individual.
Now we’re waiting on the Bradying copyright claim to see if Tom Brady will claim ownership over his right to look really, really sad and lonely.