Archive for the ‘Custom Content’ Category

bingo card (flat)

Made possible by Pepsi.

It’s that time of year, once again. Time to watch the Super Bowl with friends, family and a bunch of other people you’ve never met before. While meeting new people can sometimes be intimidating, we’ve got you covered with this fun way of keeping track of all the new people you’ll be meeting. After all, strangers are just friends you haven’t met.

Here’s a quick description of everyone you should be on the lookout for at your Super Bowl party. Standard BINGO rules apply.

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Bruno Mars2

Made possible by Pepsi

The halftime show and the spectacle it brings is just as much a part of the Super Bowl as football, which feels odd to say and write because football is the Super Bowl. But it isn’t, really.

For the hardcore football fan, football will always be all that ever matters. But for the population at large and much of the viewing audience this Sunday, the Super Bowl is an event. A wide scale, global event that includes the star-studded commercials that cost $4 million for 30 seconds, the anthem, and yes, the halftime show, which is usually the highlight of the pop culture experience. Looking back on past Super Bowl halftime performers, the act usually reflects who mattered at the time, until one particular act that introduced a new expression we’re still flogging to this day.

So with Bruno Mars and the Red Hot Chili Peppers teed up this year, let’s take a little journey and get lost in some nostalgia. Here’s my definitive and not arbitrary whatsoever list of the top five Super Bowl halftime shows.

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frank gore2

Made possible by Pepsi.

The age of 30 is not an old age for your average healthy human. There are different paths for different folks, but often by the age of 30 the typical life can be vaguely described thusly: after completing your education in your early 20′s you landed the job that gives you good feelings by, say, 26, and now you have enough experience to begin an advancement upwards. In your personal life, you might be married, and you might have a young child or two.

For an NFL running back, only the last part there applies, because they aren’t asked to fit even the broadest description of a normal human life path. At the age of 30, they generally disintegrate, never to be seen again. About a decade of running into brick walls at minimum a dozen times per game accelerates the aging process, and suddenly there’s little left to give.

Unless your name is Frank Gore.

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russell Wilson2

Made possible by Pepsi.

The term “mobile quarterback” or “read-option quarterback” or “running quarterback” previously came with a stereotype, one that’s only just recently started to get smashed into several pieces, though it still lingers.

So many moons ago there was Bobby Douglas, who built the stereotype I speak of in 1972, when he rushed for 968 yards while completing only 37.9 percent of his passes. Decades later the mold began to crack with Randall Cunningham, who held the all-time quarterback rushing yards record until it was later broken by Michael Vick, who also holds the single-season record and remains the only quarterback to ever run for over 1,000 yards in a season.

But even with Vick, the stigma of being the fast and elusive quarterback who can easily be defended by making him become a more standard quarterback still existed because of the throws he often sprayed. Inaccuracy is the running thrower’s downfall, a fact of life which was furthered by a man named Tebow.

We live in a new age, though, one in which a select few pioneering quarterbacks can both run and throw, and do both well as long as their knee ligaments aren’t still in the healing process (get well soon. Robert Griffin III). Chief among them is Russell Wilson.

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Pepsi_Experience_Points-4

Made possible by Pepsi.

It’s fun. It’s easy. And you can win awesome prizes.

Right now, Pepsi is offering exclusive rewards to football fans through their Pepsi Experience Points program. All you have to do is sign up, watch some fun videos, follow Pepsi on Twitter and share the stuff you like with your friends. The more you interact with Pepsi online, the more points you get. Then, you can redeem those points for amazing prizes. It’s that simple, and it’s all free.

From tailgating necessities to incredible collectibles, here are the six best items you could end up calling your own through PXP:

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demaryius thomas2

Made possible by Pepsi. Are you #FanEnough?

Wide receivers are not created and groomed to be one thing. Some have skills that are more widespread, while others excel and thrive in a certain area. Neither approach is incorrect, but for those who watch, analyze, and discuss football, the end result gives us arguably the offensive position that has the most varied skill set.

If we were to make an attempt to simplify this, there’s often the pure speed burner (think Victor Cruz, or going further back, Randy Moss in his prime), the hulking physical brute who will beat you up over the middle (Anquan Boldin), and the shifty slot pest (Wes Welker).

But then what complicates matters — at least for defensive coordinators — are the hybrids. The rare and uniquely constructed Calvin Johnsons who do all of those things at a high level: the blazing, the battling, and the elusiveness.

Demaryius Thomas is one of those receivers.

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charles run2

Made possible by Pepsi. Are you #FanEnough?

We thought this was coming. No, we knew this was coming, or we thought we knew it was coming.

But really, as we tried to measure Jamaal Charles’ ceiling in a new offense under Andy Reid throughout the offseason, we were lying to ourselves. Not even the foremost seers among us could have predicted the sudden boom we’re seeing from Charles.

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