Mike Cammalleri is SO INTENSE.

Yesterday I tweeted something along the lines of wondering what the deal is with NHLers constantly tweeting about BioSteel – do they get paid, is it just suggested, or is the recovery drink so amazing that all these athletes have just felt the need to tweet about it?

I met Mike Cammalleri, he of the oft-used #drinkthepink hashtag (that’s the colour of the drink, obviously), sometime last summer while doing some work with Easton, and I swear to you, the dude would not stop talking about it. Obviously that makes me think it’s the latter (it’s great stuff), and given Bob McKenzie and his sons near-fanaticism about the drink, I’m pretty much convinced. (They make more than the drink, by the way. This morning someone tweeted about eating protein balls. ….Seriously.)

BioSteel runs a weekly summer camp for NHLers who use their product, and it’s quite an array of NHL talent that attends, from Tyler Seguin to Steven Stamkos to Tomas Kaberle to Paul Bissonnette and beyond.

They put together a nice highlight pack from camp to show what these guys go through in trying to get ready for next season, and personally, I found some brand new hockey highlights to watch awfully refreshing. Also, I like rap music, so that helped.

I tracked the video down after seeing the Twitter conversation between Paul Bissonnette and Malcolm Subban. Enjoy.

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