Where: Wells Fargo Center, Philadelphia, PA
Why: 76ers vs. Heat
Concept: “We hate LeBron James in several different ways.”

Execution: Pretty good. The stark and confrontational “I Hate LeBron James” really gets the point across, while “LeBum is a Lyin’ King” is definitely the best Disney-based Bron burn I’ve ever seen. That being said, it is kind of weird to see a “I Have Witnessed No Championships” in Philadephia. Even though it’s true, it doesn’t make a ton of sense.

Rating (out of 10): 7.2

Where: Quicken Loans Arena in Cleveland, OH
Why: Cleveland Cavaliers vs. Boston Celtics
Concept: “We are tweenage girls who think LeBron James is so not fetch. Also, ‘Twilight.’”

Execution: For high school age girls, you would think these signs would be a bit more playful. Sure, the girl on the left has a fancy “L” happening and a tiny exclamation fest, but I’m looking for glitter, streamers and a picture of Justin Bieber punching LeBron in the face with his Lakers championship ring. Smiling would help as well, but I’m guessing the blank stares are some sort of Kristen Stewart tribute.

Rating: 4.6

Where: Quicken Loans Arenas in Cleveland, OH
Why: Cleveland Cavaliers vs. Miami Heat, duh
Concept: “I don’t know what a hangover is but I loved the movie ” and “I made a sign”

Execution: This kid gets it. It’s just a cut-and-pasted full color page printed on his parent’s printer plus a half-full mug of beer and a frowny face, but it says so much more. It says, “I really like Zach Galifianakis and really don’t like LeBron James.”

As for the fella in the plaid, well, there’s not much to say. It’s a witty slogan, but it looks like it was written in crayon. Weird aesthetic choice, my man.

Ratings: 8.4 and 2.9

(Philly pic via The 700 Level)

Comments (4)

  1. I didn’t know Philip Seymour Hoffman hated Lebron James too

  2. Quaker Steak & Lube just released the best marketing campaign since “The Decision.” The only thing these posters are missing is Comic Sans.

  3. The high school girls look about as apathetic as Antawn Jamison did last night.

  4. see the throw-in towel Lebron left on the court in the playoffs with his sore elbow no less

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