Oh snap, that’s a shirt-based purple and gold Kobe Bryant zing if I’ve ever seen one. Not sure why Brandon Jennings — and Under Armour, who seem to be using ill subliminal disses as part of their new marketing strategy — is snapping on Kobe, but I like it. It reminds me of the early 90s Reebok/Nike shoe battles that saw the two companies battling each other in various ads, and that was a good time for everyone.

Here’s hoping this is the beginning of a very weird rivalry between Brandon Jennings and Kobe Bryant, and by extension, the Bucks and Lakers. No idea how that sort of thing would play out, but this is a good start.

And seriously, snakes are the worst.

(via NBA Offseason)